# BuildLore — Full Content Reference > Creative agency specializing in branding, video marketing, and content production for tech companies and Web3 projects. BuildLore (formerly Guich Studio) is a narrative-led creative agency that helps tech companies and Web3 projects retain attention and build fans through cinematic storytelling, brand systems, and high-velocity content production. Website: https://www.buildlore.top Book a free audit: https://calendly.com/guichstudio/30min Instagram: https://www.instagram.com/guich.studio/ X/Twitter: https://twitter.com/guichstudio --- ## Services ### How It Works Narrative-led growth for tech companies. BuildLore turns products into brands people remember. From launch teasers to monthly content engines, every asset starts with one question: "What story retains attention?" ### The Narrative Engine BuildLore's Narrative Engine is a systematic approach to brand storytelling. It combines cinematic production, strategic content, and creator orchestration to build lasting audience engagement. ### Pricing #### Launch Sprint — $4,600 (one-time) Two-week launch package: - Day 1–2: Narrative spine + visual micro-system - Day 3–7: Teaser film production - Day 8–11: Landing page art direction - Day 11–14: Social starter kit Deliverables: Narrative spine, teaser film, LP art direction, social starter kit #### Growth — $6,000/month Monthly retainer including: - 3–5 on-brand assets per week - 48-hour hot-moment response - Creator seeding (3–5 creators) - Lore maintenance - Weekly 10-minute Loom debrief with next week's plan #### Scale — $11,000/month Full-service monthly package including: - 15–25 assets per month - Quarterly cinematic video - Creator orchestration (10–30 creators) - Style governance: in-product and social visual branding - Monthly campaign: mint, contest, merch design - UX revision: onboarding, landing pages, emotional design --- ## Portfolio — Selected Projects ### Fantasy.top — Art Direction & Production (Web3, 2024–2025) Fantasy.top is a trading card game combining competitive play with immersive storytelling. BuildLore produced multiple campaign videos including the launch teaser, Clout feature introduction (earn rewards based on social media performance), political betting feature, testnet launch, and V2 announcement. Fantasy.top offers players a universe of unique characters, powerful spells, and dynamic battle mechanics. ### Pump.fun — Art Direction & Production (Web3, 2025) Launch teaser for Pump.fun, the renowned launchpad for meme coins that achieved $800 million revenue in its first year. The teaser emphasized the platform's ability to accelerate meme coin growth, attracting a wide community of investors and developers. ### H Company — Motion Design & Production (Commercial, 2025) Motion design work for H Company's paid ad campaigns for their AI agent product "Runner H". Dynamic visuals combined with concise messaging to capture audience attention and drive engagement. Multiple campaign videos produced. ### Wasabi Protocol — Art Direction & Production (Web3, 2024–2025) Campaign videos for wasabi.xyz's launch of perpetual contracts (Perps) and leverage options for meme coins. Dynamic trading experience balancing risk and reward for the meme coin community. Also produced Season 3 launch campaign. ### Eterna Labs — Art Direction & Production (Web3, 2024) Eterna Labs revolutionizes molecule testing using a DAO structure to improve transparency, efficiency, and collaboration in research. BuildLore produced campaign content highlighting decentralized decision-making, open data sharing, and collective problem-solving in molecular research. ### Pressiat — Art Direction & Production (Commercial/Projection, 2023) Fashion runway projection mapping transforming the traditional runway into an immersive visual spectacle. Also produced social media campaign for Fashion Week 2023 combining high-quality visuals, influencer partnerships, and interactive content. ### Domestique Paris — Art Direction & Production (Commercial, 2022) Social media identity campaign for the Paris-based fashion brand. Photorealistic 3D renderings of the brand's iconic bag, playing on minimal volumes and transparency with references to fetishism and BDSM to support the brand's pillars. ### Gondi.xyz — Art Direction & Production (Web3, 2025) Campaign video for Gondi.xyz, an innovation in decentralized finance combining blockchain security to create a lending environment where trust and technology work together. ### AAA Lending Aggregator — Art Direction & Production (Web3, 2023) Launch teaser for AAA, the NFT lending aggregator. CGI rendering and editing bringing the future of NFT finance to life, capturing AAA's ability to connect lenders and borrowers in the NFT space. ### Guess Best — Art Direction & Production (Web3, 2024) Campaign for Guess.best, a mobile game betting platform on Telegram combining instant messaging with strategic betting, allowing users to predict outcomes and engage with a growing community. ### Rad Cartier ft Jaia Rose — Art Direction & Production (Music/Label, 2023) Music video clip showcasing 3D animation techniques with smooth transitions, realistic textures, and dynamic lighting. --- ## Frequently Asked Questions ### Why BuildLore? Distribution you control. Speed you can't copy. One signature universe. ### Why monthly retainers? Growth compounds, launches don't. BuildLore ships, learns, and iterates every week so your story shows up consistently across video, socials, and product. ### What do I get each week? 3–5 on-brand assets shipped, one creator placement or interactive drop live, and a 10-minute Loom debrief with next week's plan. ### What's included in assets? Video carousels, statics, meme sets, in-app animations design or asset design. Source files + usage rights delivered monthly. Not included: community moderation, pure media buying, smart-contract work, full app builds. ### How does the Launch Sprint work? Two weeks: Day 1–2 narrative + visual micro-system. Day 3–7 teaser. Day 8–11 art direction. Day 11–14 social starter kit. --- ## Notable Clients Fantasy.top, Pump.fun, Wasabi Protocol, H Company, Eterna Labs, Gondi.xyz, Pressiat, Domestique Paris, Ledger, Warner, Guess Best, AAA Lending, Mentat, Olympia, Zyfai, Rad Cartier --- ## Contact - Book a free 30-minute audit: https://calendly.com/guichstudio/30min - Instagram: https://www.instagram.com/guich.studio/ - Twitter/X: https://twitter.com/guichstudio - Website: https://www.buildlore.top